Privacy Policy
Privacy Policy
Data protection is of the utmost importance here at ChengdiCarpet, and we do whatever we can to ensure data is secure. The use of the ChengdiCarpet website ( is possible without any indication of personal data; however, if a data subject wants to use special services via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no statutory basis for such processing, we generally obtain consent from the data subject.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to ChengdiCarpet. By means of this data protection declaration, our company would like to inform the general public of the nature, scope, and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed, by means of this data protection declaration, of the rights to which they are entitled.
As the controller, ChengdiCarpet has implemented numerous technical and organisational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means, e.g. by telephone or by post.

The data protection declaration of ChengdiCarpet is based on the terms used by the European legislator for the adoption of the General Data Protection Regulations (GDPR). Our data protection declaration should be legible and understandable for the general public, as well as our customers and business partners. To ensure this, we would like to first explain the terminology used.
In this data protection declaration, we use the following terms:
Personal data – Personal data means any information relating to an identified or identifiable natural person (also known as a data subject). An identifiable natural person is one who can be identified (directly or indirectly), in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Data subject – Data subject is any identified or identifiable natural person, whose personal data is processed by the controller responsible for the processing.
Processing – Processing is any operation or set of operations that are performed on personal data or on sets of personal data. It doesn’t matter whether or not this is done manually or by automated means.
Restriction of processing – Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.
Profiling – Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person. Profiling can be used to analyse or predict aspects concerning that natural person’s performance at work, economic situations, health, personal preferences, interests, reliability, behaviour, location or movements.
Pseudonymisation – Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
Controller or controller responsible for the processing – Controller or controller responsible for the processing is the natural or legal person, public authority, agency or other body that determines the purposes and means of the processing of personal data.
Processor – Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
Recipient – Recipient is a natural or legal person, public authority, agency or another body, to which the personal data is disclosed, whether a third party or not. Public authorities that receive personal data in the framework of a particular enquiry shall not be regarded as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules according to the purposes of the processing.
Third party – Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
Consent – Consent of the data subject is any freely given, specific, informed and unambiguous indication that the data subject signifies agreement to the processing of personal data relating to them.

Newsletter Subscriptions
On our website, visitors are given the opportunity to subscribe to our newsletter. We share company news and offers with our customers and business partners regularly by means of a newsletter. The company newsletter may only be received by the data subject if :
  • the data subject has a valid email address, and
  • the data subject registers for the newsletter through our online form
Double opt-in is enabled, which means that before you receive an email from our newsletter you must confirm your subscription. A confirmation email will be sent to the email address registered by a data subject. This confirmation email is used to prove whether the owner of the email address as the data subject is authorised to receive the newsletter.
During the registration for the newsletter, we also store the IP address of the computer system assigned by the Internet service provider (ISP) and used by the data subject at the time of the registration, as well as the date and time of the registration. The collection of this data is necessary in order to understand the (possible) misuse of the email address of a data subject at a later date, and it therefore serves the aim of the legal protection of the controller.
We use an Email Newsletter service called MailChimp, who collect and process the personal data collected as part of a registration for the newsletter. The subscription to our newsletter may be terminated by the data subject at any time. There is an unsubscribe  link is found at the bottom of each newsletter that is sent out by MailChimp. It is also possible to unsubscribe from the newsletter at any time directly on the website of the controller, or to communicate this to the controller in a different way.

Newsletter Tracking

The newsletter emails contains a tracking pixel, which is a miniature graphic. The pixel is embedded in emails, which are sent in HTML format to enable log file recording and analysis. This allows a statistical analysis of the success or failure of online marketing campaigns through MailChimp. Based on the embedded tracking pixel, ChengdiCarpet may see if and when an email was opened by a data subject, and which links in the email were clicked by data subjects.
Such personal data collected in the tracking pixels contained in the newsletters are stored and analysed by the controller to improve the content of future newsletters. If you do not wish to receive the newsletter you can unsubscribe at any time by clicking the link at the bottom of the email or you can simply contact us. After a revocation, the personal data will be deleted by the controller. ChengdiCarpet automatically regards a withdrawal from the receipt of the newsletter as a revocation.

Website Contact Forms

Our website contains information that enables users to contact us and we display our postal address, telephone and email address on our contact us page. If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the data controller are stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.
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